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tour east
Providing a wide range of travel-related services for customers, Tour East is an extensive global network that can handle every type of traveler > wholesalers, tour operators, incentive houses, travel agents, cruise lines and airlines.

With the site's structure, we needed to keep in mind that each of their destinations focus on the same specifics but also offer indepth specialized events, culturally sensitive guidance and separate protected accesses for agents and media.

Since the site needed to cater to so many different types of customers, the GUI was focused on strongly -- as it was important to structure it in an easily obtainable format for everyone.

The site is mainly text oriented so, to help lighten the heavy read, my goal was to create an eclectic look that held modern and engaging colors with culturally appropriate photos.

On mousover, the left icons were animated and the subnav for the destinations alone was accessible through the various pulldown menus.

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jennifer holbert-wilke